EXCON congratulates the 20th AUTOHAUS BankenMonitor
Who would have thought it: MKG Bank wins overall, Mitsubishi dominates among smaller import brands (< 1.5%), Targobank and ALD Automotive lead among non-captive partners, and Toyota Financial Services receives a special award for private leasing. All results and further information about the event can be found in this article.
The anniversary edition was a complete success
On July 2, 2025, a very special industry event took place in Munich: the 20th anniversary edition of the AUTOHAUS BankenMonitor Awards. For two decades, this renowned study has measured the satisfaction of the automotive trade with its financial services partners on an annual basis.
The best car banks on the German market are honored in various categories.
EXCON was of course there when this year's winners were announced by puls Marktforschung GmbH and Autohaus at “Marias Platzl & Ayinger in der Au” in Munich. The event was not only a chance to look back, but also to celebrate.
An ecosystem is greater than the sum of its parts
Managing Director Bettina Guggemos's speech was a special moment. She emphasized the importance of partnerships between retailers and financiers in today's market. Quoting Aristotle, she underscored that true success in the ecosystem is only possible if everyone involved benefits: “The whole is greater than the sum of its parts.” "Only through coordinated processes, mutual understanding, and common goals can sustainable added value be created," Guggemos said. The combination of expertise, trust, and efficiency is crucial and ultimately makes the difference.
Bettina Guggemos was joined on site by Paulina Wetzel, Frank Rogge, and Sebastian Lammel. Congratulations to all the winners, and thank you to AUTOHAUS for 20 years of commitment, transparency, and in-depth analysis of the cooperation between retailers and banks.
Overview of this year's winners
Overall ranking – Best automotive bank in brand retail
- MKG Bank (grade 1.52; 2024: 1.89)
- Toyota Kreditbank (grade 1.77; 2024: 1.74)
- Dacia/Mobilize (grade 1.90; 2024: 2.16)
German volume brands
- VW (2.31)
- Ford (2.48)
- Opel (3.01)
German premium brands
- BMW Financial Services (1.98)
- Mini (2.03)
- Porsche (2.13)
Import brands > 2.5% market share
- Toyota (1.77)
- Seat/Cupra (2.16)
- Hyundai (2.27)
Imported models 1.5–2.5% market share
- Dacia (1.90)
- Renault (1.94)
- Mazda (2.33)
Imported models < 1.5% market share
- Mitsubishi (1.52)
- Nissan (2.15)
- Suzuki (2.18)
Non-captive financing partners
- Targobank (2.16)
- BDK (2.23)
- Bank11 (2.30)
Non-captive leasing partners
- ALD Automotive (2.37)
- BDK (2.53)
- Santander (2.68)
Special prize for private customer leasing
To everyone's surprise, a secret award was also presented. The special prize for private customer leasing (captives) went to Toyota Financial Services for top performance in terms of conditions, product offerings, credit decisions, and commission system. All results and further information can be found at autohaus.de.
